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Re: Ancient Roman Geometric Sans.
From Paul Shaw: The letters would have been filled with metal, probably bronze or lead but possibly gilded (certainly not a precious metal). And I doubt the metal letters would have been raised or be…1 -
Ancient Roman Geometric Sans.
The Temple of Saturn in the Roman Forum. It looks like there were letters, likely of precious metal, fitted into the stone, held in place by pegs, the holes for which remain. The vacant letter shapes…5 -
Re: The Six Basic Typefaces of Massimo Vignelli
Further to Chris’ and my point, here is a typical type house catalog list from 1959 (Advertisers Composition Company, Los Angeles) when Vignelli was first working in the US. The small quantity of ava…6 -
Re: The Six Basic Typefaces of Massimo Vignelli
To put Massimo Vignelli in context, in his day most graphic designers and art directors had access to very few text faces, and these were the classic serif designs, plus Helvetica, Univers and Futura…4 -
Re: Do you always start over a new font from scratch?
What might be the reason for a client to order a font that is not so original? Why would they order a font that "already exist" instead of purchasing it directly? 1. Because it may be less …1
